You may soon have two exciting new options for online gambling and sports betting. Marketing company DirectBe is teaming up with industry giant Aristocrat to launch fully-featured gambling sites Playwins and Betfusion.
By leveraging Aristocrat’s complete white-label casino and sportsbook technology DirectBe aims to create next-level experiences tailored specifically to players. Betfusion has already opened with Aristocrat’s player account tools, sports betting and support services. Playwins will add a full suite of casino games when it goes live in mid-November.
DirectBe CEO Hossein Ebrahimi is betting big on the partnership’s potential, sharing “Aristocrat is a true powerhouse in online gambling. It’s fantastic, we can launch ambitious new brands using their robust white-label solution.” With plans to bring Playwins and Betfusion to other markets soon, he expects players will love the wide range of betting and gaming opportunities.
For industry leader Aristocrat, this deal strengthens their position as a top choice for white-label solutions in major markets.
This isn’t Aristocrat’s first deal this year either. Last month they enabled the launch of a new site, targeting the massive real-money gaming scene.
With respected names joining forces, players come out as the real winners. Backed by Aristocrat’s proven digital products, Playwins and Betfusion aim to become top new destinations for convenience, entertainment and winning possibilities. As the partnership continues expanding across regions, expect more big news from this powerful team-up making waves in online gambling.
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